Changelog
What's new in HeyMetrix
Product updates, newest first. HeyMetrix ships continuously during early access.
New website content & SEO foundation
- New in-depth feature pages: AI agents, campaign builder, signal automation, monitoring, reporting, client portals
- New solution pages for agencies, Google Ads, and Meta Ads management
- Public glossary with 22 advertising metrics in English and German
- Definitional guide: what is agentic ads management?
- Security & GDPR page
Campaign import & budget guards
- Campaign builder can import existing remote campaigns and push changes to new or existing campaigns
- Per-campaign budget limits (max daily budget + total budget) with fire-time guards and envelope watchdog
- Meta ABO budget-rate handling in automations
- Breakdown dimensions in reporting widgets
- Improved Performance Max previews
Signal Automation backtesting
- Backtest automation rules against historical weather data before activating them
- Condition-reversal rollback: rules revert automatically when the trigger condition ends
- Execution audit trail with pre/post state per platform mutation
Client portals & feedback digests
- Client portals: bundle shared reports, projects, and campaign builds behind one branded invite
- Hourly feedback digest emails for new client comments on campaign drafts
- AI-generated copy alternatives from client feedback