Changelog
What's new in HeyMetrix
Product updates, newest first. HeyMetrix ships continuously during early access.
0.9: new report features, new connectors on the way
- New report features: your own metrics, page-wide filters, new charts
- New connectors on the way: LinkedIn Ads, Amazon Ads, Display & Video 360, Google Sheets
- Connections at a glance, with a notice before a login expires
0.8: your Looker Studio reports in HeyMetrix, richer reports
- Your Looker Studio reports, in HeyMetrix
- Richer reports: maps, pivot tables, filters and more charts
- More data sources: Search Console, Microsoft Ads, TikTok Ads
- Benchmarks, redesigned
0.7: clearer alerts and notifications, Settings by your avatar
- Alerts in percent of target, in the campaign's own currency
- Settings at your avatar
- Shorter notifications, what happened first
- Project descriptions up to 17,000 characters, read by Metrix
0.6: YouTube videos, Meta numbers like Ads Manager, smarter publishing
- YouTube videos in your Google ads, right from the campaign builder
- Meta numbers match Ads Manager
- Publishing catches more of what Google or Meta would refuse, before you click
- Ask Metrix about any ads account, no project needed
- Search campaigns publish with their negative keywords
0.5: campaign builder polish, safer publishes, a calmer chat
- Performance Max builds are checked against Google's rules before publishing: bidding strategy per campaign type, landscape and square image per asset group
- Campaign builder: an explicit all-languages setting, campaign-level business names, and an 'adjust texts' action that shortens over-limit copy
- Campaign picker: refresh one account's campaigns on demand; manager and closed accounts hidden, manager path searchable
- Chat: a message typed while the assistant is answering waits as a card and is sent afterwards; a failed message returns to the input
- Monitoring assistant answers benchmark questions from the HeyMetrix benchmark pool, with sample sizes
New website content & SEO foundation
- New in-depth feature pages: AI agents, campaign builder, signal automation, monitoring, reporting, client portals
- New solution pages for agencies, Google Ads, and Meta Ads management
- Public glossary with 22 advertising metrics in English and German
- Definitional guide: what is agentic ads management?
- Security & GDPR page
Campaign import & budget guards
- Campaign builder can import existing remote campaigns and push changes to new or existing campaigns
- Per-campaign budget limits (max daily budget + total budget) with fire-time guards and envelope watchdog
- Meta ABO budget-rate handling in automations
- Breakdown dimensions in reporting widgets
- Improved Performance Max previews
Signal Automation backtesting
- Backtest automation rules against historical weather data before activating them
- Condition-reversal rollback: rules revert automatically when the trigger condition ends
- Execution audit trail with pre/post state per platform mutation
Client portals & feedback digests
- Client portals: bundle shared reports, projects, and campaign builds behind one branded invite
- Hourly feedback digest emails for new client comments on campaign drafts
- AI-generated copy alternatives from client feedback